Wedding Event Branding

Background: Avery and Logan are a fictional couple celebrating their love amidst the picturesque landscapes of Waterton Park, AB. This joyous event is taking place at the exquisite Prince of Wales Hotel in June.

Objective: Create event branding that incorporates boho hippie elegance infused with the artistic essence of Matisse. In order to showcase the branding solutions that Dalaine Rae Design offers.

Results: The essence of Avery and Logan’s wedding can be felt through their carefully chosen color palette: cream, terracotta, peach, and evergreen. The colours intertwine harmoniously, evoking a sense of natural beauty, warmth, and tranquility. These hues, reminiscent of a romantic sunset over the mountains, form the foundation of a truly captivating visual experience.

Embracing the boho floral hippie theme, the wedding’s branding reflects the organic and free-spirited nature of the couple’s vision. Delicate blooms, lush greenery, and whimsical elements gracefully weave through every aspect of the design, from the invitations to the ceremony decor.

To honor the couple’s shared love for art, touches of Matisse’s iconic style are thoughtfully integrated into the branding. Influenced by Matisse’s use of bold shapes and vibrant colors, the design elements pay homage to his artistic brilliance. Abstract floral patterns, inspired by Matisse’s organic shapes, dance across the stationery, signage, and table settings, creating an atmosphere that blends artistry and romance.